ABSTRACT
The researcher is determined to see and threw more high on the effectiveness of Marketing Planning and Control in a Manufacturing Organization with ANAMMCO in Enugu as a case study. For orderly presentation the researcher undertake a background study of the company which enable the researcher touch some major problems encountered by the company marketing planning and control. The researcher also undertook a study of the population size and area of study for collection of data about the population. The researcher used questionnaire to determine the attitude of customers and company personnel’s about. The administering of the questionnaire was done in such a way that not part of the customer was neglected. The sample size and sampling technique used by the researcher was dividing the questionnaire into customers and company personnel’s by using Bourley’s formular in determine them to make sure that a good representation of the entire element in the market was represented. The presentation and analysis of data for testing hypothesis was the chi – square method since data gotten appear low and incomprehensible percentage were used to make them clear. Finally, the researcher recommended to ANAMMCO that their effectiveness of their marketing planning and control must be improved more than it is to enable their plan be more effective.
ABSTRACT
In this study of Performance analysis and enhancement of Peugeot 307 timing belt, the effect of the engine speed, run time on th...
Background of the Study
Cerebrospinal Meningitis (CSM) is a major public health problem in many parts of the world. Cere...
Abstract
Leakages of confidential information are an action or result of disclosing of secret information. While record is a docume...
ABSTRACT
This study assessed knowledge and prevention of the risk of contraceptives use among women in Kwara State, Nigeria. A proportion...
ABSTRACT
It is popular knowledge that most counties in Africa were at one time or the other under the control of foreign...
ABSTRACT
This study was carried out to examine the activiti...
Background of the study
Unsafe abortion remains a significant public health concern globally, particula...
ABSTRACT
THE ROLE OF COST TRACKING IN BUSINESS OPERATIONS
This research investigates the role of cost tracking in business oper...
ABSTRACT: This research focused on the influence of early childhood education on public speaking skills among young children. The objectives were t...
ABSTRACT
This project titled the effect of education anxiety on the academic performance of students in tertiary institu...